Work with meCreator of timeless logos that people love, Gal Shir is an independent designer based in Tel Aviv, helping young brands define their visual identity
Let's design a great logo that sets the foundation for years
My process is straightforward and usually takes two weeks. It's tailored for startups and young brands who want a powerful identity that will last for years. The price is $10,000 of which 25% is paid upfront and you only pay the rest if you're happy with the result.
1Meeting
The process starts with a single kickoff meeting over Zoom or coffee in Tel Aviv. We chat about your product, your brand strategy, mission, values, audience, and more.
2Design
I conceptualize, design, and finalize one single logo, hand-crafted to capture the essence of your brand. My logos consist of custom shapes and letters I create from scratch to ensure uniqueness and distinction. The design process is done solely on my end and you only see the final result.
3Delivery
I send a complete presentation (PDF) showcasing the logo alongside guidelines for a branded color system, fonts, and examples of different implementations. You get to review it patiently at your own pace, and decide whether it's a match or not.
Ready to start?
Drop me an email and I'll get back to you as soon as I can. I'd be happy to chat, learn about your brand, and see how I can help. You can also reach out on LinkedIn.
Tel Aviv
?FAQ
Why I only design logos
Logos are the foundation of any visual identity. They're timeless, powerful, and could be considered as the most valuable asset of any company. I only design logos because I believe that's where I get to deliver the largest amount of value within the smallest amount of time. There are great web designers for making websites, and there are great marketing designers for making ads. I'm doing what I'm great at.
Why I only show the final result
I view identities as a complete puzzle, hence you can only see the whole picture when presented completely. If I share the design process with you and show you raw sketches, you will only get confused, establish preconceived opinions, and might miss a great result.
Why I only present one option
There could be many good routes from your home to the store, but only one of them is the best one. I believe in delivering the best one. That's why I prefer not showing multiple options, so you won't end up choosing the one which isn't the best.
Why I don't do iterations
Iterations lead to compromise, and I don't compromise on my logos. If there's something minor that could be fixed, like a change of color, I'll gladly try that. But if the iteration requires to fundamentally change the concept of the logo, it will require starting the process from scratch and will be considered as a new logo.
Why I only charge full price if you're happy
I charge 25% upfront, and you only pay the rest if you're satisfied with the result. Logos are a matter of personal taste. Although they could perfectly represent your brand values, they could also sometimes just not click and you wouldn't be able to say why or point a finger on the exact thing that causes it. And that's okay! Some brands need to go through multiple logos and different designers until they get to the best one.
Gal Shir is a designer and artist based in Tel Aviv, working with studios and startups for over 15 years
Gal helps innovative startups to define their unique visual identities. Designing custom, unique, and powerful logos, Gal provides a fundamental asset for young brands that haven't set their visual footprint yet, or a makeover for established brands looking for a fresh rebrand.
Gal started his creative career as a designer, illustrator, and art director, working with several design studios and startups in Tel Aviv. Being on the founding team of Lemonade (2016 to 2019), Gal created and developed the iconic brand and led the implementation of the visual identity through the product, marketing, and beyond.
Over the last 15 years, Gal has been working in the spaces of design, art, entrepreneurship, illustration, product, and marketing. His work has gained massive exposure on social media, making him an influential person in the field. One of his major projects, Color Hunt, has become a leading resource for designers and artists with over 1 million monthly users.
[email protected]
I'm currently taking logo design projects only. Drop me an email and I'll get back to you as soon as I can. I'd be happy to chat, learn about your brand, and see how I can help.
Tel Aviv